Commercial Video Campaign
And Sponsored Content
WHY AM I REACHING OUT TO YOU?
There's never been a time where more people are concerned about their looks than now.
WHAT IS OUR GOAL?
Build the Modena Hair brand through a series of humorous and informative videos and directly drive viewers to your social pages and your companies online sales/booking funnel.
HOW ARE WE GONNA DO THAT?
Balls to the wall, hilarious content, that is educational and also points people in the right direction.
GENERATING VIEWS AND TRAFFIC
What's the point of making these videos if they don't get views, right?
I dont have a huge following or an active YouTube/IG/FB Page?
How do I get views?
The answer is simple: Run Low-Cost Ads.
SPONSORING OUR VIDEOS ON PERSIAN AF
We make a hilarious "Persian AF" parody of your company or we do a shoutout, but still in a fun and mocking way.
I'VE BEEN USING ROGAIN FOR 8 YEARS
We adress the pain in the ass of having to put rogain in your hair, and over the years, it's only providing diminishing returns.
HE'S PERSIAN. HE'S A DOCTOR. MY FATHER HATES ME!
You are being interviewed by someone from a "60 Minutes style show" who grew up but never became a doctor and he is fixated on it because he feels he disappointed his father. What was supposed to be a interview about hair loss, has become much much more....
MODANI TOWN HALL MEETING
Modena Institute is hosting a town hall meeting to people who have absolutely no clue about hair loss and how to treat it and they ask some of the most absurd questions.
SATISFACTION, BY ALL MEANS
A video walkthrough of the insane (and hilarious) lengths that Modena Hair will take to bring you ultimate service -- even if it means being a little awkward.
WHAT DO ALL THESE CREATIVES HAVE IN COMMON?
CONFLICT:HAIR LOSS/ANXIET + RESOLUTION:MODENA + CALL TO ACTION
Samples Of Our Work
Branding with Humor
We love making fun of social topics and
consumer culture! So we filmed this
solar energy commercial similar to the style of a typical pharmaceutical ad, but turned it on its head.
BMW ROBOTICS TOMOGRAPHY
This video is clearly just a technical showcase. We were involved with the conception and creative and the commercial was filmed by our award winning director and filmmaker Christoph Lacmanski.
Should I Go Solar?
Educational and Informative
The video is an educational case study on going solar vs not going solar with a full financial breakdown. And since their Texas locations had a large demographic of Spanish speaking residents, we filmed this video in both English and Spanish.
ButterBrand: 420 in San Francisco
When it comes to celebrating 4/20, few places can compare to San Francisco's massive annual smoke fest at Hippy Hill. As a sponsor/vendor for this event, ButterBrand asked us to make a short film on the festivities and events.
How can we film/produce with
all the current restrictions?
Remote virtual studios
-Minimal production staff and physical overhead needed.
-All productions will only require a maximum of 3 people on site
(Film, sound, talent)
Videos are typically edited by two people, both of whom can share files and projects remotly and edit together
if needed with todays most current editing tools.
Zoom! Zoom! Zoom!
We've been using zoom conferencing
and remote project workflows for years. We are a digital video and distribution company.
WE ARE BUILT FOR THIS.